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January 22: Project Economy

POSTED: 2:21 pm EST January 23, 2009
UPDATED: 11:30 am EST January 28, 2009

After she was laid off, Serena Andrews couldn't find another job. So she created her own. It's that can-do spirit that Chronicle celebrates tonight, as we meet some entrepreneurs who got fired – and then got fired up, going into fields as varied as organic pet care, custom clothes, and cookies. Plus, we learn why a recession may be just the time to take the plunge and start a business.

Project Economy: Segment One

Project Economy: Segment Two

Project Economy: Segment Three

Project Economy: Segment Four